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RD Telinet became a Best-Seller / Hot new release on Amazon. Let’s learn how!
In Oct 2023, RD Telinet achieved a business goal that several brands struggled to achieve, it featured in Top 3 of Amazon’s Hot new release in Smart Watch category. We, at FinPlus, helped RD Telinet achieve this goal.
Let’s learn the basics and navigate how we ended up doing it.
Some Ways to Crack the Code of Becoming a Best-Seller / Hot new release on Amazon
While working for RD Telinet, we made sure to tick each & every check box in terms of content, title, price analysis and utilizing Amazon FBA.
Your Product Title must include the keywords:
In order to leg up the sales and product listing, the best way is to have Extensive Keyword Research. By doing so, your product portfolio and title will have the necessary words that the search box will give to the customer while he/she is searching for your product. By using the right keywords, you can grab the attention of your customers.
This involves good SEO keyword research that helps you in optimizing your product’s presence in the online e-commerce market. By doing so, the keywords will help bring attention to your product’s title as well.
Now, the best title involves the brand’s name, color, size feature/USPs that would help create uniqueness amongst its competition.
The Product must be in-demand!
Good research results in the seller knowing what products are in-demand. The best sellers can easily provide you with this information. If your product’s ranking is 10 as compared to your competitor’s product that has a ranking of 50, it means your product is grabbing more sales. One can create a small list of products through Best Selling Rank.
Get your Competitor’s Analysis done!
There is cut-throat competition between your product and the other best-sellers who are also catering to similar customer needs. Hence, make sure your product images match your competitor’s images. Along with this, focus that your product matches and caters to the customer’s needs as much as your competitors.
Other important questions to be asked are:
Can your product target the same time period of delivery and quality packaging as that of your competitor’s? Fast delivery and quality packaging of your product are other factors that can help you compete in the marketplace. As you are understanding market analysis, understand the price elasticity of your product and create dominance through price loyalty.
Your Bullet Points must Hook Your Reader!
If you are precise and clear in your product’s introduction, you are winning your customer’s attention and willingness to buy your product. One of the key rules of practicing brevity helps you win your Customer’s confidence.